Southwest’s C.E.O. on Why Now Is the Time for Bag Fees and Assigned Seats

Bob Jordan recently introduced major changes to the way the low-cost airline works, which caused a stir among loyal fliers and left them wondering what sets it apart from competitors.Bob Jordan recently introduced major changes to the way the low-cost airline works, which caused a stir among loyal fliers and left them wondering what sets it apart from competitors. Airlines and Airplanes, Prices (Fares, Fees and Rates), Content Type: Personal Profile, Executives and Management (Theory), Customer Relations, Consumer Behavior, Luggage and Packing, Southwest Airlines Company, Jordan, Robert E (1960- ) Read More

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