The musclebound character he developed as a toy designer for Mattel gave rise to the Masters of the Universe franchise and helped define the machismo of the 1980s.The musclebound character he developed as a toy designer for Mattel gave rise to the Masters of the Universe franchise and helped define the machismo of the 1980s. Sweet, Roger (1935-2026), Deaths (Obituaries), Mattel Inc, Toys, Movies, Nineteen Hundred Eighties, Men and Boys, Netflix Inc, Masters of the Universe (Movie) Read More
Roger Sweet, Creator of the He-Man Action Figure, Dies at 91
