How the NBA Finals’ Champagne Celebration Became a Marketing Moment

Brands have seized on the spectacle of the post-championship celebration as a marketing moment.Brands have seized on the spectacle of the post-championship celebration as a marketing moment. Advertising and Marketing, NBA Championship, Basketball, Alcoholic Beverages, Stadiums and Arenas, Champagne (Wine), Moet & Chandon, National Basketball Assn Read More

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