Through Varsity Spirit, the company he established in 1974, he turned cheerleading into a multibillion-dollar juggernaut and exerted control over almost every aspect of it.Through Varsity Spirit, the company he established in 1974, he turned cheerleading into a multibillion-dollar juggernaut and exerted control over almost every aspect of it. Webb, Jeff (Entrepreneur), Deaths (Obituaries), Cheerleaders, College Athletics, United States All Star Federation (USASF), Varsity Spirit, Memphis (Tenn) Read More
Jeff Webb, Who Built a Competitive Cheerleading Empire, Dies at 76
